Finally, all your digital data talking to each other.
Close all those tabs. Delete your siloed channel reports. Get a holistic view of your digital programs — and your impact. From social platforms to ad programs, bring all your data together.
Support for Digital Programs
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Integrate Social Data + Data from Digital Tools
Whether it’s data from social platforms like Meta, Snap, Google, and LinkedIn, or data from ad platforms or Google spreadsheets, our robust syncs can help you de-silo your info.
With data integrated, you can finally get a better view of your audience and the actions they’re taking. Plus, customize lists to target and upload to other platforms and tools.
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Cut Lists and Seamlessly Onboard Data to New Platforms
With data centralized in our warehouse — PAD — you can now analyze your audiences, cut new lists, and create new target universesw
We can seamless send your data lists to onboarding platforms like LiveRamp, TradeDesk, DS Political, and Targetsmart's new DSP.
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Democratized Access to Data and Reporting Dashboards
By centralizing data storage and automating data processes, we can make your data accessible to anyone on your team who needs it: paid planners, data scientists, and digital organizers.
Teams can build custom dashboards to extract insights and apply learnings to increase the success of their programs.
"We’re so grateful for the time and money that CTA saved us in setting up our data syncs so that we can focus our resources on what we do best: building political power for the Latino community."
— Denise, Data Director, Mi Familia Vota
Case Study: Voter Formation Project
Bringing data sources together from across the internet
Voter Formation Project works to increase participation in elections using innovative, long-term, and data-driven digital communications strategies to engage, register, and mobilize new and infrequent voters of color.
By the nature of their work, VFP’s data lives in disparate channels, spread across the platforms where they’re doing their work, making it challenging for VFP to understand and evaluate the success of their programs or make timely program optimizations.
VFP and CTA partnered together to solve this challenge, figuring out how to bring together data sources from across VFP’s ecosystem to allow the organization to run and optimize an effective and innovative digital program.